In stark contrast from the world of baseball, in global business, there’s an emerging application of another type of triple play - the growth triple play.

In general, established or traditional accounting practices records the costs, incomes, assets and liabilities of the company - as well as the costs of the resources a company employs, and the earnings it derives from them. As a result, current accounting methods do not provide all the information that is relevant to promoting responsible, purposeful business practices.

On August 19, 2019, around 200 CEOs attended the Business Roundtable in The United States and changed the past 50 years of corporate history to redefine the 'purpose of a corporation'.